Wednesday, May 28, 2008

"What Memphis Watches" by Ron Guidry

Memphis loves the NBA Playoffs! Smackdown and Raw’s ratings this week were affected, IMO, by the NBA Playoffs. Smackdowns’ numbers were down this week but they stayed consistent throughout the show. The Lakers/Spurs playoff game that night drew a 7.4 which is not surprising since there is a butt-load of Lakers fans in Memphis. I covered many of the Lakers/Grizzlies games in Memphis and I can honestly say at times the Lakers fans were louder than the Grizzlies fans. Smackdown still ended up being the 3rd most watched TV show in Memphis that night.

Raw’s ratings were substantially down from last week. As with Smackdown, Raw was affected, IMO, by the NBA Playoffs. The Pistons/Celtics game Monday drew an 8.0 rating which ended up being the most watched TV show that night. What’s weird is that during football season Raws’ Memphis numbers stay pretty steady and hold up well against Monday Night Football, but that hasn’t been the case with the NBA Playoffs. Memphis is well known as a wrestling town, but don’t forget they love some basketball too. Another thing that jumped out at me from Raw’s ratings was the overrun numbers. Last week the overrun did a 5.0, this week a 1.5. The overrun segment being Vince’s announcement of giving away 1 million dollars. When the main event was over people tuned out. I’ll be anxious to see when the national numbers come out for Raw later today if people across the nation tuned out too.

I was happy to see TNA’s ratings for Thursday’s Impact increase. It was also nice to see they held their audience throughout the entire show. With their PPV at the Desoto Civic Center being just a week and a half away, maybe people that are on the fence about attending the PPV are tuning in to Impact. TNA has been advertising heavy on 98.1 The Max in Memphis and I even saw a commercial for the PPV last night during RAW. Advertising is the key to having a well-attended show and in turn maybe it has gotten a few people to watch Impact too.

Memphis Wrestling numbers? What can you say about a show that just shows rerun matches and still does a 2.4. I’m actually impressed that they still have an audience and still do respectable ratings. WPXX-50 has got to be ecstatic to have Memphis Wrestling and Smackdown moving over to its station.

If you have any questions or comments just email me at: rpg187@gmail.com.

Note: The ratings for RAW is listed as 2 separate hours. I will round off, to the highest number, the averages of both hours for the final rating.

Thanks and enjoy!!!


TNA Impact (Thursday) 5-22-08

Final Rating: 2.2 [36,936 viewers] 3 share

Quarter hours:

1st hour: 1.8 [30,220 viewers], 2.0 [33578 viewers], 2.0 [33,578 viewers], 2.7 [45,330 viewers]

2nd hour: 2.4 [40,294 viewers], 2.4 [40,294 viewers], 2.2 [36,936 viewers], 2.1 [35,257 viewers]


WWE Friday Night Smackdown 5-23-08

Final Rating: 4.3 [72,193 viewers] 7 share

Quarter hours:

1st hour: 4.3 [72,193 viewers], 4.2 [70,514 viewers], 4.2 [70,514 viewers], 4.2 [70,514 viewers]

2nd hour: 4.7 [78,904 viewers], 4.4 [73,872 viewers], 4.2[70,514 viewers], 4.3 [72,193 viewers]

Memphis Wrestling 5-24-08

Final Rating: 2.4 [40,294 viewers] 4 share

Quarter hours: 2.4 [40,294 viewers], 3.2 [53,725 viewers], 1.9 [31,899 viewers], 1.9 [31,899 viewers]

12 Week Average: 2.1 [35,313 viewers]
12 Week High: 3.4 [57,083 viewers] 5.03.08
12 Week Low: 1.1 [19,139 viewers] 3.15.08

TNA Impact Replay 5-24-08

Final Rating: 0.4 [6,716 viewers] 1 share

Quarter hours:

1st hour: 0.6 [10,073 viewers], 0.3 [5,037 viewers], 0.5 [8,395 viewers], 0.5 [8,395 viewers]

2nd hour: 0.6 [10,073 viewers], 0.5 [8,395 viewers], 0.3 [5,037 viewers], 0.3 [5,037 viewers]


WWE A.M. 5-25-08

Final Rating: 1.9 [31,899 viewers] 4 share

Quarter hours: 2.3 [38,615 viewers], 1.9 [31,899 viewers], 1.9 [31,899 viewers], 1.7 [28,541 viewers]


WWE Raw 5-26-08

Final Rating: 4.1 [68,835 viewers] 6 share


1st hour: 4.1 [68,835 viewers] 6 share

Quarter hours: 3.5 [58,762 viewers], 5.0 [83,945 viewers], 4.3 [72,193 viewers], 3.7 [62,119 viewers]


2nd hour: 4.0 [67,156 viewers] 5 share

Quarter hours: 4.4 [73,872 viewers], 4.0 [67,156 viewers], 3.8 [63,798 viewers], 4.0 [67,156 viewers]

Overrun: 1.5 [25,184 viewers]

----Ron Guidry works for a Memphis TV station and provides the rating anaylsis every week. He was formerly known as “The Penguin” was the old Kick Ass Wrestling promotion.