Monday, November 20, 2006

Ratings Are In!! Lawler Continues His Streak!!

----The show scored a 4.4 this week with 73,409 average viewers. Another good week of ratings and another week that a live TV match featuring Jerry Lawler losing viewers.

----The first quarter opened with “Too Cool 2”/Lawler interview, the battle royal and ended when Grady Watson stepped out scored 4.1 [67,749 viewers]. The second quarter jumped 18,477 viewers scoring 5.2 [86,226 viewers]. That quarter started with Jethro interview, Jethro squash and ended just as the “Opening the Vault” segment was showing the finish of the Lawler vs Fargo match. The third quarter scored a 4.9 [81,565 viewers]losing only 4,661 viewers. It started for the Corey/Fargo interview and ended with Tatt2 vs Derrick King in the ring. The last quarter scored a 3.5 [58,427 viewers] dropping 23,138 viewers for rest of the King vs Tatt2 bout and Lawler vs Flanagan. This is the 5th time in a row that a Jerry Lawler live match has had the highest drop of the show. The other bad trend of the show also continued with 9,322 viewers turning off the show from start to finish.

----As noted in the TV report, this was the 8th show in a row worth watching. Jerry Lawler now has lost over 80,000 viewers in 5 weeks in his live matches. Lawler was on the almost the whole show doing commentary, but when he steps in the ring on TV, the viewers are turning off. The viewers were even watching the old clip of Lawler vs Fargo in the highest quarter. As I said last week, I would actually test the waters here and put Lawler in the second quarter of TV to see what happens.